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Brand Marketing Program Manager to a worldwide technology company

Företag Barona
Ort
Utgår

2021-10-14

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Brand Marketing Program Manager to a worldwide technology company

Our customer is a known worldwide technology company that is now looking for a Program Manager that wants to work in a creative and playful environment. The company has a start-up atmosphere but with the advantages of a global player. 

Role Description 

As a Program Manager, you will be part of the NE Brand & Reputation (Marketing) team but will work closely with cross functional teams, especially throughout the Nordics. You will manage multiple brand activation and engagement initiatives to facilitate outreach efforts to KOFs and consumers, ranging from launching paid media campaigns, producing events and developing communications assets to building collaborations with key partners and launching new products and programs. This includes telling our privacy and security story, scaling central initiatives to the Nordics, developing a deep understanding of the challenges and opportunities across the region, as well as creating and implementing user insights from research. You will also implement a KOF engagement plan to educate and inform KOFs around media literacy and content integrity on YouTube. 

The role is split into delivering both Economic Impact programs and our Digital Responsibility Initiatives in the Nordics. 

Responsibilities

  • Scale product campaigns and drive local narrative and activations in the Nordics, 

  • Implement a KOF engagement plan to educate and inform KOFs around YouTube media literacy & content integrity.

  • Lead, manage and execute marketing strategies in Sweden and Finland and manage relationships with internal teams (PR, policy and marketing), cross-functional stakeholders and external partners and agencies. 

  • Develop and implement partnerships, joint campaigns and initiatives with third parties to build new scalable partnerships, including outreach to local organizations to collaborate.

  • Define and work within agreed budgets to deliver end to end initiatives and events, from invitation management to onsite support and post-activity follow up. Implement measurement plans to evaluate programs, providing data-driven recommendations for improvement. Track effectiveness and channel mix to improve ROI and track and report on KPIs.

Minimum Qualifications 

  • Bachelor's degree or equivalent practical experience.

  • Experience in marketing and project management as well as public policy

  • Outstanding written and oral communication and presentation skills. 

  • Language: Fluency in English and swedish  

Preferred Qualifications 

  • Track record of effectively delivering multiple projects at one time in a fast-moving environment, strong project management experience, and execution across sensitive stakeholders.

  • Demonstrated analytical skills and ability to develop and report on plans, market insights, campaign results and effectiveness.

  • Experience in online marketing, below the line marketing and campaigning, and a passion for marketing and storytelling. 

  • Strong collaboration and communication skills: A passionate leader with demonstrated talent at building collaborative partnerships with cross-functional teams across all levels of the organization. 

  • Highly collaborative, with a track record of working effectively on cross-functional projects and balance stakeholders with different interests and opinions.

  • Ability to manage multiple competing priorities in a fast-paced, constantly changing environment, demonstrating a passion for working with teammates from multiple disciplines.

As a Barona consultant you will be employed by an authorised staffing agency with collective agreement, insurance, pension, and health benefits. 
The posistion is a temporary assignment starting immediately and will run for approximately one year. 

We can't process applications through email, but feel free to come with other queries to sara.fogelberg@barona.se We process applications continuously so don't hesitate to apply today.

We are looking forward to receiving your application!

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Brand Marketing Program Manager to a worldwide technology company

Barona